Why Market Your Real Estate Business with Video?
See what Australian Professionals say about the future of Real Estate Sales & Marketing
Video Saves Your Money
Why would you spend over 80% of your marketing budget on print media when we all know that over 80% of your potential customers will be searching on the internet? Sure, print media is still useful,
but the internet reaches a far greater audience and is much more cost effective.
Video Saves Your Time
Video tours, the closest match to a real, live, physical walk through, allow buyers to get a real sense
of the property's scale, ambient and surroundings before they take the next step of scheduling an appointment - saving everyone countless hours in the decision making process. They also help to pre-qualify potential buyers and ensure that those people, who come to an open house viewing, are genuinely interested in the property.
One Day or Forever
Online real estate advertising will outpace print newspaper advertising within the next five years.
Your advertising lasts for one day in the newspaper compared to as long as you wish online. After the newspaper is in the bin, your clients property is only a click away, 7 days a week, and 24 hours a day. This ensures a fantastic return on investment.
Video works better and lasts longer
Video raises the likelihood of a purchase decision around up to 72%, compared to a written documentation. Potential customers remember around up to 50% better information if these are transported by video. What seems smarter?, several subjective images displayed in print or on
the internet, or the equivalent of thousands of images streamed together in the form of a video?
Still images just can’t create the same experience that a video can. Learn more
Video will set you apart from the competition
As we all know, inventories are amassing, prices are coming down, there are fewer buyers, and your
competition is working hard to move their listings. The question is - how are you working to stand apart
from the competition? Using video is a powerful way for you to differentiate yourself from other agents
online, and can even help you to secure more listings. Telling a prospective client that you will have a
video tour of their home produced and marketed online is a really good incentive for them to list with you, and an even better reason for them to come back.
Do you have a project to discuss? If so, please contact us to find out how we can help.